KBank launches “Together We Travel” campaign to invite Thais to travel within the country safely and shop for tourism-related deals with up to 80% discount on K+ Market
Posted Jun 18, 2020 12:04 (GMT +7)
BANGKOK--(THAI BUSINESS NEWS)--Jun. 18, 2020
KASIKORNBANK (KBank) has launched the “Together We Travel” campaign in response to the latest easing of lockdown measures allowing the resumption of domestic travel activity. With the aim of boosting income among pandemic-hit tourism operators and local communities, holidaymakers are being encouraged to tour Thailand safely. Attractive deals are being offered on K+ Market in the K PLUS application; the deals are valid from now until the end of this year, with discounts of up to 80 percent for accommodations, traditional Thai and spa massage and car rental. Special discount codes up to 1,000 Baht are being offered to participants of the campaign. Participants are invited to post and share their photos to promote the amazing Thai tourism among Thai people. . Join the campaign and get a chance to win a grand prize of accommodations or one of 20 prizes of fuel coupons that are up for grabs.
Mr. Wirawat Panthawangkun, KBank Senior Executive Vice President, said that KBank is determined to assist its customers affected by the COVID-19 pandemic. In response to the most recent easing of lockdown measures, KBank has unveiled the “Together We Travel” campaign to promote safe travel within Thailand. In helping customers get excellent travel deals, the campaign will also help boost income for tourism operators including hotels, restaurants, and health and lifestyle services. The initiative aims to enliven the tourism atmosphere and boost demand for domestic travel, thus allowing related businesses to prosper.
The COVID-19 pandemic has prompted businesses to adjust to new norms, such as organizing marketing activities that increasingly rely on internet technology. KBank has opened K+ Market – an online market on K PLUS, which has attracted over 9 million customers to visit the page since its launch. Currently, up to 30,000 transactions per month on K+ Market involve the redemption of KBank Reward Points for products, or cash purchase via K PLUS. K+ Market has selected the best package deals with discounts of up to 80 percent for hotel rooms, massage and spa services, plus car rental. KBank also offers discount codes up to 1,000 Baht for the ‘Together We Travel’ campaign. This effort aims to provide travel-related businesses the opportunity to sell their products via a digital channel. K+ Market is a convenient way for customers to purchase these packages in advance, with offers valid until year-end 2020. Most importantly, customers can pay in cash or redeem KBank Reward Points for all of these packages, adding value to their KBank Reward Points and giving them the chance to exchange Reward Points for products and services that meet their needs.
Regarding the campaign that KBank has organized to help boost domestic tourism, KBank is inviting its valued customers to join the fun and receive great travel deals at K+ Market under the “Together We Travel’ campaign. To win prizes, just become a fan of the KBank Live Facebook page, post and share your favorite photos from your trip in Thailand on your own Facebook homepage, and let people around Thailand know just how amazing Thailand can be and we can travel with safety now. Make sure to set the post to ‘Public’ status, add the hashtag #TogetherWeTravel’, and take a screenshot of the photo you posted on your Facebook homepage. Then, post it in the comment section of the activity post on the KBank Live Facebook page, and tell us why this place is a must-visit for you. Finally, add the hashtag #TogetherWeTravel’. Get a chance to win one grand prize: a 3-day, 2-night package for two guests in a Seaside Junior Suite, with breakfasts included, at ‘The Sands Khao Lak by KATATHANI COLLECTION’– or one of 20 special prizes of a 500 Baht gas coupon. Interested persons can join this activity from today until June 28, 2020. Qualified winners will be randomly selected through a lucky draw to be held on July 2, 2020, at 1.00 p.m. The results of the lucky draw will then be announced on July 6, 2020, under the activity post on the KBank Live Facebook page.
How to buy products on K+ Market via KPLUS
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